We help you be WIJS.
CLEAR THINKING FOR COMPLEX TIMES
Bold Growth
Human Centered Advisory and Think Tank Practice
Dutch-American clarity for leaders, organizations and regions shaping the future.
WIJS is a Dutch-American human centered advisory and think tank firm based in the American South.
We apply the COM framework to identify and redesign the hidden conditions that shape human capacity, organizational performance and regional economic strength.
Our focus is on addressing the underlying structures that determine whether people and systems can think clearly, act coherently and outperform their circumstances.
Clear thinking for complex systems.
Structural clarity in service of long-range growth
The WIJS Elements
RUIMTE : Space to think without pressure or noise.
KERN : Essence. The core beneath the clutter. No detours.
ZICHT : Clean sight. A trajectory you can trust. Long range.
GROND : Grounded. Transparent pragmatism that makes sense.
WIJS gives you the conditions and intelligence needed to make high consequence decisions with clarity in complex environments, cultural, organizational or economic.
Why WIJS Exists
Human beings are capable of far more than most systems ever allow them to show.
When the conditions around people are misaligned with human design, you see the same patterns repeat at every scale.
Individuals look “stuck.”
Organizations feel heavier than they should.
Regions underperform their potential.
The issue is not a lack of talent or will.
It is that the underlying structures keep people in constant reaction instead of orientation.
WIJS exists to work at that level.
It applies COM to the real world of leadership, organizations and regional development, so conditions start working with human capacity instead of against it.
When that happens, people, companies and regions begin to outperform what their circumstances would normally predict.
That is the work of WIJS.
Big Ideas, Real Impact.
Big Ideas, Real Impact.
What WIJS Does
Clarity for Systems That Shape Lives and Outcomes
WIJS helps leaders and institutions work at the level where decisions have lasting impact. Not just at the surface where symptoms appear, but at the structural level where conditions are shaped that enable bold growth.
We advise on:
• Leadership and organizational clarity
• Conditions that suppress or unlock human capacity
• Long-range planning and system alignment
• Human centered economic development
• Cross-cultural and transatlantic strategy
• COM-based structural redesign and decision making
WIJS is where complex problems become workable and long-range direction becomes coherent.
Who WIJS Serves
WIJS works with people and systems operating at altitude.
Leaders | Teams | Organizations | Economic development groups | Chambers | Transatlantic partners | Regional innovation initiatives | Diplomats
Clients come to WIJS when they need:
clarity in complexity
structural insight into human dynamics
long-range strategy
cultural and organizational alignment
conditions that support high cognitive capacity
thinking space outside pressure and performance
WIJS offers strategic advisory grounded in human design.
Every decision you make is shaped by a clear sense of purpose. Your journey has been anything but ordinary. Through every step, you've focused on staying true to your values and making space for thoughtful, lasting work that matters. We help you continue your path with confidence and clarity.
How WIJS Works
1:1 Strategic Sparring
Bold Growth for Visionaries
1:6 Team Strategic Sparring
Alignment for Teams
1:6+ Group Strategic Gatherings
Alignment for Groups
Make it matter.
It starts with an idea. A concept you want to build. A market you want to shift. An innovation that could change how things are done. For some, it’s a company. For others, a policy, a case, or a move that carries weight. What matters is how you navigate it strategically with ruimte, kern, zicht and grond.
You need space to think, off the record, to follow your mind path, get to the deepest source to understands where you're headed.
That’s where real clarity and strategic firepower take shape. Quietly at first, then ready when it counts. Make it matter.
Contact Us
Space to think, off the record, to retrieve power to activate human centered innovation. Let’s forge your path forward, together.